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Thread: Audi Ad

  1. #1
    Brixton Hill Buick Inc. dw123's Avatar
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    Audi Ad

    Here you go...

    'Our new television commercial ‘Beauty and the Beasts’ will air for the first time today. The advert showcases the new R8 Spyder, our stunning V10-powered high performance sportscar.

    The ad will be shown first during the Champions League semi-final on Sky Sports 2 at 7.44pm. Other high-profile spots during the first week are:

    20 April Channel 4 Heston’s Titanic Feast
    21 April ITV Champions League semi-final
    23 April Five The Mentalist
    24 April ITV The Prisoner
    25 April Channel 4 The Restoration Man

    ‘Beauty and the Beasts’ is visually spectacular – it features 28 extraordinarily beastlike and clumsy cars, which contrast with the elegance and beauty of the R8 Spyder. The film, shot in London’s ExCel centre, uses the UK’s most skilled high-precision drivers and was created almost entirely from camera with very little CGI.


    The film ends with the line “Mirror, Signal, Outmanoeuvre.”, which is a reference to the Spyder’s Audi Space Frame and magnetic dampers that give it the agility and poise to outmanoeuvre the ‘beast’ cars.'

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    Official RnS Addict digger's Avatar
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    Re: Audi Ad

    thanks, looking forward to seeing it. at least its on when theres a couple of shows I watch!

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    Official RnS Addict Gavin's Avatar
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    Re: Audi Ad

    Why wait

    http://www.marketingmagazine.co.uk/n...ty-beast-push/

    The amount of work that went into that short little Ad is amazing.
    Got one decent shot of the truck

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    Re: Audi Ad

    http://link.brightcove.com/services/...id=78995663001

    direct link but thought it might come up on screen - sorry didn't!

  7. #5
    ready salted evilzee28's Avatar
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    Re: Audi Ad

    Maybe I see this advert differently to others, in as much as they're trying to take the **** out of our style of cars.

    QUOTE from the ad " The execution is based on a ‘beauty and the beasts' theme, showing a series of unattractive cars driving chaotically."

    And

    "it features 28 extraordinarily beastlike and clumsy cars, which contrast with the elegance and beauty of the R8 Spyder"

    Since when have the words, "unattractive,beastlike, chaotically & clumsy" been positive??

    "The film ends with the line “Mirror, Signal, Outmanoeuvre.”, which is a reference to the Spyder’s Audi Space Frame and magnetic dampers that give it the agility and poise to outmanoeuvre the ‘beast’ cars."

    Maybe I'm just missing something here, but I don't see this doing rodding any favours at all I'm afraid. Time to get back on the medication..........

    cheers...Nige

  8. #6
    Rods 'n' Sods Junkie
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    Re: Audi Ad

    Im just happy to see some cool motors on the box
    djstaffy

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    Official RnS Addict bigjob's Avatar
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    Re: Audi Ad

    Quote Originally Posted by Djstaffy View Post
    Im just happy to see some cool motors on the box
    djstaffy
    Me too !, the only boring one is the white one !lol,Bry
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  10. #8
    Official RnS Addict Gavin's Avatar
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    Re: Audi Ad

    The general public, for the most part, do view are cars as ugly, noisy, old fashioned etc. and the Audi would out perform them in all aspects.
    We all know which we prefer though.

  11. #9
    Exceeded sell by date Plumpcars's Avatar
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    Re: Audi Ad

    My 34 does get a bit clumsy when the roads are wet so I guess it's honest!


    Edit: Can't word that properly. It's not in the ad, just one of 'our type of cars'.

  12. #10
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    Re: Audi Ad

    works for me.......on all aspects

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